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Shopify E-commerce Development, Social Media Management, Digital Branding

Client

Aaramya

Services

Shopify E-commerce Development, Social Media Management, Digital Branding

Industries

Lifestyle & Fashion

Date

April 2025

Web design UI/UX design Development Branding

Challenge

Aaramya, a growing lifestyle and fashion brand, had strong offline sales but lacked a digital presence. Without an online store or structured social media strategy, they struggled to:

  • Reach a wider audience outside their local market.
  • Build a recognizable online identity.
  • Engage consistently with customers on social media.

They needed a complete digital transformation to scale their business online.

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Solution

GIMIC partnered with Aaramya to establish their e-commerce and digital presence from the ground up.

Our solution included:

  • Designing and developing a modern Shopify store with seamless navigation, mobile optimization, and integrated payment gateways.
  • Crafting a consistent brand identity across digital platforms.
  • Managing their social media accounts with curated content, creative visuals, and engagement strategies to boost followers and sales.
  • Running seasonal promotions and campaigns to drive conversions.

With this, Aaramya successfully transitioned into the digital-first retail space, positioning themselves as a modern, customer-centric brand.

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With this, Aaramya successfully transitioned into the digital-first retail space, positioning themselves as a modern, customer-centric brand.

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